1. Is this a problem worth solving?
• Why it is worth solving:
• Many people struggle with limited space vs. increasing number of clothes.
• Leads to frustration (hard to find items, clothes get wrinkled, forgotten, or unused).
• Direct impact on daily routines (wasting time choosing clothes → stress).
• Economic loss (people re-buy items they already own but can’t find).
• Growing interest in minimalism, organization hacks, and lifestyle apps shows existing demand.
• Why it might not be worth solving:
• Existing solutions already dominate (IKEA organizers, Marie Kondo method, wardrobe apps).
• Users might not consistently engage with digital/organizational tools → adoption risk.
• Problem may be perceived as “low priority” compared to bigger life issues.
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2. Reframing from Perspectives
• User Perspective
• Problem: “I can’t find what I need when I need it.”
• Pain: Time wasted, decision fatigue, clutter stress.
• Need: Easy access, visibility, and decision support (outfits, laundry tracking).
• Business Perspective
• Opportunity: Growing market for home organization + digital lifestyle apps.
• Monetization: Subscription, affiliate links (outfit ideas → buy missing item), partnerships with brands.
• Differentiation: Go beyond storage → smart assistant for clothing usage + shopping.
• Technical Perspective
• Problem: Capturing/organizing user’s wardrobe data without being tedious.
• Challenge: Image recognition (auto-tagging clothes), syncing with laundry, cross-device usability.
• Opportunity: AI for outfit recommendations, voice/chatbot interface, AR try-on.
• Market Perspective
• Trend: “Productivity meets lifestyle” → Notion, Habit apps, Closet apps.
• Gap: Many wardrobe apps fail due to bad UX (manual data entry pain).
• Niche: Target students, professionals in urban setups, or fashion-conscious users.
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3. Structured Problem Statements
a) How Might We (HMW)
• HMW help people organize and access their clothes so they save time and reduce daily stress?
• HMW make clothes visible, trackable, and usable instead of forgotten and cluttered?
• HMW create a system that reduces decision fatigue in outfit selection?
b) Jobs To Be Done (JTBD)
• When I am getting ready for my day, I want to quickly find and assemble outfits, so that I can save time and feel confident.
• When I buy new clothes, I want an easy way to add them to my closet system, so that I don’t lose track of what I own.
c) Design Challenge Framing
• Design a solution that helps users manage their clothing inventory in a way that is effortless, intuitive, and integrated into their daily routine.
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4. Possible Root Causes
(not just symptoms like “clothes are cluttered”)
• Over-purchasing → More items than storage capacity.
• Poor storage design → Closet layout doesn’t support visibility or categorization.
• Low organization habits → Users don’t consistently fold/hang/return items.
• Decision fatigue → Too many choices → clothes pile up, remain unused.
• Lack of system support → No easy way to track laundry, seasonality, or outfit history.
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5. Success Criteria
• Efficiency: Users find and select clothes/outfits in under 2 minutes.
• Visibility: 90%+ of clothes are seen/used at least once per cycle (month/season).
• Adoption: Users engage with the system at least 3–4 times per week (or integrate seamlessly into daily routine).
• Satisfaction: Reported stress reduction and ease of getting ready improves in surveys/interviews.
• Sustainability